Hidden Traditions in Modern Seoul Tour

A 7-Day Cultural Journey Curated by The Soul of Seoul

Experience the Seoul locals love — where centuries-old traditions meet modern creativity.

This isn’t your typical city tour, it’s a weeklong, insider-led journey through Seoul’s living culture.
Join me, Hallie Bradley, founder of The Soul of Seoul, for an immersive small-group experience where you’ll explore the city through the eyes of artists, tea masters, designers, and innovators who are shaping modern Korea. This is a hands-on approach to travel.

From tranquil Hanok courtyards to design ateliers and hidden spaces, each day blends heritage and innovation, connecting you to the Seoul that locals love but most visitors never see.

What You’ll Experience

✅ Cultural Heritage — Wear hanbok, visit royal palaces, and take part in a private tea ceremony.
🎨 Hands-On Creativity — Learn bojagi wrapping, craft your own Korean seal, and play the traditional gayageum.
💄 Modern Beauty & Design — Join an intimate K-beauty talk with Fama Ndiaye, visit a beauty lab, and explore Dongdaemun Design Plaza. We also work with Seoul Cosmetic Surgery's concierge service so you can partake in facials, PRP, lasers, and more while you're here.
🍶 Food & Flavor — Cook Hansik cuisine, enjoy temple dining, taste traditional alcohol with a sool sommelier, and experience Seoul’s vibrant markets.
🌿 Reflection & Wellness — Walk through Jingwansa Temple and Eunpyeong Hanok Village for a peaceful finale surrounded by mountains.

Why Join This Tour

Unlike large tour groups, this is a boutique cultural experience designed for travelers who want depth, connection, and authenticity.
Every day, you’ll meet locals who are shaping Korea’s creative landscape, guided by someone who’s called Seoul home for nearly two decades.

Booking Info

Reserve your spot with a 50% deposit, and pay the balance 60 days before departure.
After the full balance has been paid, you’ll receive:

• A pre-departure welcome kit
• A private WhatsApp group invite